Getting High Traffic But No Sales

You’ve found a product to sell, you’ve found out your dropshipping store, and you’re running ads and… still no sales. Now what? during this article I’m going to share my strategies for reviewing a dropshipping store to hunt out out what must be fixed. When you’re a beginner dropshipper, it are often frustrating to undertake to to all or any that employment with none sales. But, failure isn't the other of success, it’s a part of it! After helping many dropshippers, I’ve noticed an equivalent mistakes over and once again . Today, I’ll tell you what to seem for to optimize your store for more sales! By the top of this articl, you’ll know:

1. an easy store template to extend sales
2. what apps you would like to spice up conversions
3. the way to use analytics to optimize your store for sales





Ready to get started? Today I’m getting to show you ways I review drop shipping stores that aren’t seeing any sales. Dropshipping, by the way, is one among the simplest ways to start out a web business. rather than buying many inventory for your online store, you merely order products once you get sales. Your supplier ships your orders for you, so you'll sell the purchasers everywhere the world! But being a successful dropshipper requires constant learning. confirm you follow so you never miss our monthly articles on dropshipper interviews, and merchandise recommendations. To be a successful dropshipper you would like to embrace challenges. Succeeding in ecommerce is all about deciding what’s not working, and the way to vary it. If you’re not seeing any sales you would possibly start wondering if dropshipping even works. You’ve read success stories, and yet you can’t seem to know what’s so different about your store. After reviewing many dropshipping stores, I can tell you exactly what sets high-profit stores aside from flailing stores. Today I’ll tell you ways to implement an equivalent strategies that high-profit stores use to your store. Now, I’m getting to assume that you’re already driving traffic to your store. Alright, let’s dive into store review strategies! We’ll start on the shop homepage. Throughout this text , we’ll check out a beginner dropshipping store that sells leggings and knowledgeable ecommerce store that sells popcorn.

High traffic No Sales


1. Optimize the Banner Image

Let’s starting reviewing the store by reviewing with the banner image of website. Customers have low attention spans. It’s up to you to grab their attention and make it easy for them to buy . Usually one of the first things customers notice is that the banner image, right here. Your banner image should be a high-quality photo of a product, or a photograph that's relevant to your niche. If you use low-quality images, you'll turnoff customers. But don’t worry; you don’t need to be a photographer to urge high-quality images for your banner. These images are from Unsplash, a free stock photo website. you'll also inspect Burst by Shopify for product-specific stock photos. As I said, however, your photos don’t got to be of the merchandise you’re selling. you'll also use photos that relate to your branding. for instance , a photograph of someone lounging during a pool or on the beach would work great if you’re selling sun glasses. As you continue reviewing your store, consider your store’s menus.

2. Organize Store Menus

Store menus appear near the very best , or sometimes on the side of, your store homepage. Menus  are links to other pages of your online web-store. Menus should make it easier for patrons to hunt out your product, study your brand, and acquire in-tuned with you. There are four standard menu options that i like to recommend for online stores. These are: Returns, Shipping, About and get in touch with information. Each of those menu options can link to a separate page in your Shopify store. you'll also combine Returns and Shipping information, or include them in an FAQ. you would possibly be wondering whether all of those pages are necessary. But again, believe your customer’s experience. If your customer is buying a gift for a friend’s anniversary, they go to require to know about shipping times. After all, they wouldn’t want to receive a product after their friend’s anniversary has come and gone. But if that customer can’t find any information about shipping times, and if they can’t find any thanks to contact you and ask about shipping times, you’ll lose that sale! As you'll see on Pipcorn (an e-commerce popcorn Company), there's an About, Contact, and FAQ page that has all relevant information. If you click on the FAQ, you even see information about shipping outside the us . The leggings dropshipping store nests an About us, FAQ and obtain in-tuned with Page under the “About” menu option. This makes it just slightly hard to hunt out . If I were reviewing this store, i might suggest the shop owner make those page a touch more obvious. One thing I do like here is that the Size Guide. If you’re selling a product that comes indifferent sizes, is difficult to use, or is merely compatible with certain devices, make a separate page thereupon information. Then incorporate the page in your header menu so customers can find it easily. you'll have noticed that both the leggings store and Pipcorn have a banner advertising free shipping. While it's getting to appear to be alittle detail, advertising free shipping can have a huge impact on your sales. Studies show that only 35% of shoppers are willing to buy shipping. If the opposite 65% are browsing your store and don’t see free shipping, they'll leave. As you’re fixing your store menu, don’t spend hours working on your About Us page. Uploading High-quality images and creating a helpful store menu are the primary steps to making a trustworthy store that get sales. My next strategy might sound obvious, but I’ve seen many dropshippers skip it.

3. Highlight Products on the Homepage

You must highlight one, or a couple of products spotlighted on your store’s homepage. Even if you're selling many products, it’s important to draw your customer’s attention to your most eye-catching ones. If your customer has got to click through a set to ascertain a product, you would possibly lose them! I suggest highlighting a product at the very top of your homepage or simply below the banner image. This way your customer sees it right away. I love the way Pipcorn does this. Right after the banner image, Pipcorn highlights its bestselling products. Pipcorn offers quite 3 products, but this formatting drives customers to high-converting product pages directly . When selecting products to spotlight on your home page, choose products that have eye-catching photos and well-written product descriptions. Remember, this may be the last thing your customer will read before pressing the “add to cart” button. Once you have your homepage squared away, you can start to look at other tools to help you boost conversions. By tools, I means apps! The Shopify App store has a wide variety of apps that you can use to help increase your sales. Although there are many to choose from, I suggest two to start.

4. Create a Sense of Urgency

The first is an app that creates urgency. As a dropshipper, your customers are stimulated buyers. Stimulated buyers make purchases because they see something they have and that they desire they need it now! Urgency apps help to reinforce that feeling. If your customers don’t feel a way of urgency, they'll plan to save their money or go comparison shopping. Countdown timers are an excellent thanks to create a way of urgency. The Shopify App store has a wide selection of countdown timers that you can load onto your product pages. When customers see that they only have so much time to take advantage of a sale, they will be more inclined to buy.While impulse buyers are great, you’ll get lots of store visitors who are interested in your product but don’t buy right away. But just because they don’t buy right away doesn’t mean they never will!

5. Collect Emails

That’s why I suggest you install an app that collects emails. There are many email marketing apps in the Shopify App store. You can use most of those apps to email potential customers about sales and special offers. The average customer must see a product 3-7 times before they create a purchase—so keep those emails coming! It’s an honest idea to supply an incentive to store visitors in order that they offer you their email. Pipcorn does this well: they provide a 15% discount code in exchange for an email address. The leggings store does this too. Store visitors have an opportunity to win a free pair of leggings if they enter their email. Every month, the dropshipping merchant pick some new email signup and gives them an individual coupon good for one pair of leggings. There are many more apps that can help increase stores conversions. However, these are the two that are most popular with dropshippers. It’s time for the last strategy for optimizing your store for sales.

6. Understand Your Analytics

You’ve got to understand your analytics. Whether you’re running online ads, focusing on SEO, or simply trying to drive traffic through your store’s social media, it’s important to track store visitor behavior. Remember that I’m assuming that you’re already driving some traffic to your web-stores. Every Shopify plan comes with an Analytics section that you simply can access from your admin. Here, you'll find information to assist you understand why you’re not getting sales. Your Analytics dashboard has a wealth of information. While it’s all helpful, I’ll highlight a couple of of the foremost important sections to seem at. The first dashboard section to seem at is Online store sessions by location. This represents you a breakdown of what countries your web-store visitors are coming from to view your site. You can use this information to advertise to the countries that are already sending you the foremost visitors. For example, this leggings store gets the foremost traffic from the U.S., Germany, and therefore the UK. The store owner would do well to advertise to these countries rather than, say, Ireland, Australia, or New Zealand. You can also use this information to make a decision whether you would like to translate your store or use a converter. For example, this leggings store gets enough visitors from the EU and therefore the UK that a currency converter app could be helpful. That would allow visitors to ascertain stores prices in Euros and Pounds respectively. Remember, your customers are going to be charged in your main currency at checkout. This would be another great piece of information to incorporate in your store’s FAQ! The Second dashboard section I suggest reviewing is online store sessions by device type that is the traffic coming from desktop or mobile devices. If you're seeing tons of your traffic coming from mobile, then it’s important to check your storefront and merchandise pages on your mobile device. You can do this on your own phone: just pull up your store on your mobile device and try going through checkout. Ask yourself: is the text legible? Are the buttons easy to use? Is it easy to navigate the menus? You can also see what your store looks like on mobile within Shopify. Just go to Online Store & click Customize. At the very top, click the mobile icon. Now you'll adjust your store design in order that it's great on smaller screens. Let’s go back to the Dashboard. The last section I suggest watching is that the Top Landing Pages by Session. This will show you a breakdown of exactly what percentage people visit your store, check out the products, and even reach the checkout. You can use this information to extend your store. If your traffic is only visiting your store front and not clicking on products, then you might need to work on your homepage. Are the images crisp and compelling? Do you highlight at least one product? Is it easy for your web-store visitors to browse your catalogue? If your traffic is visiting your product pages but not finding out , then you would possibly got to work on your product pages. Use high-resolution images and write your own product descriptions. Don’t rely on Aliexpress for that one. Now I’d love to hear from you. When reviewing a store, is there anything you look for that I didn’t mention here? Let me know in the comments below! I’ll chime in with my thoughts.

High traffic No Sales

Thanks for reading. Until next time, learn frequent, adapt changes, advertise better and sell more.
Getting High Traffic But No Sales Getting High Traffic But No Sales Reviewed by Search for Articles Free - Admin on February 03, 2020 Rating: 5

No comments:

Note: Only a member of this blog may post a comment.

Powered by Blogger.